Creative concept - Technical development - Production - Assembly - Warehouse and logistics
Quality instead of quantity Prince*ssone of the largest independent specialist baby stores in Germany. The traditional Metzingen-based company used to manufacture baby carriages itself. Today, you can find a wide range of products for the well-being and safety of babies and toddlers, both in-store and online, with expert advice.
Tradition in terms of quality standards goes hand in hand with the demand for sustainability and modern design. Prince*ss from birth - the go live of the new corporate identity, made by TANK TANKPrincess celebrated at the "Babini 2024" in Stuttgart with a 90 m2 large exhibition stand, which was designed and built by us.
Our open, four-sided walk-through trade show concept is brought to life by Prince*ss' bold new colors. The purple floor, purple furniture, colorful shapes and graphics contrast with the galvanized heavy-duty shelving. The main feature of the stand is the branded area with an integrated, illuminated keder frame and glowing crown - the new Prince*ss trademark.
Baby carriages and child seats are presented on the two long sides. Information and advice is provided in the middle of the exhibition area at the approximately three-meter-long, matt purple conference table. Here you can find out what Pince*ss - Go circular is all about, namely the purchase and refurbishment of second-hand products by trained Prince*ss employees and the resale with the Prince*ss proofed label.
The reuse of our decorative elements is just as sustainable as Prince*ss Go Circular. The custom-made modules for the exhibition stand, such as the sideboard, the mobile cash register module or the meeting table, can be reused in the store and the graphic elements and shapes made from honeycomb cardboard can be recycled without any problems.
However, the eye-catcher at our stand was the photo spot where visitors could take pictures of themselves under the glowing crown - the best opportunity for lots of fun. But of course, in addition to having fun at the trade fair, the focus was also on increasing brand awareness and sales. Thanks to an integrated checkout system, the Prince*ss team was able to sell baby carriages and baby accessories directly on site.
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Future Supply GmbH & Co. KG
Dog loop road 24
72766 Reutlingen