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HUGO BOSS x Future Supply

Pop-up area

Creative concept - Technical development - Production - Assembly - Warehouse and logistics

The pop-up area at the HUGO BOSS headquarters was transformed into a true winter dream. Imposing, lovingly decorated fir trees created a festive atmosphere. Inviting seating and work areas as well as atmospheric lighting conjured up the perfect environment for a relaxed stay.

HUGO BOSS Winter Dream Pop-Up Fläche by Future Supply

STYLISH AND SUSTAINABLE

Don't waste materials! We deliberately gave the pieces of furniture from the existing feel-good garden a second chance. The curved bar was given new chairs. The former garden shed was transformed into a cozy winter hut with wooden cladding, where workshops, meetings and much more could take place. When selecting the fir trees, we made sure that they were reusable. We did not use real trees as they are disposed of after their single use.

The absolute highlight for all visitors: The fluffy carpet on the round benches and the floor of the hut. It made the winter hut an irresistibly cozy place - most people found it hard to tear themselves away from this inviting softness.

Our aim was to preserve the character of the feel-good garden and continue to design it as an inviting place for employees. It should not only serve as a retreat for breaks, but also offer a pleasant atmosphere in which people enjoy spending time and relaxing.